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Industry
AI search market share
ChatGPT is still small compared to Google.
But AI search is now everywhere.
Daily sessions, January 2026Semrush, Similarweb
Sessions on AI engines
5.2%
277M a day, against Google's 2,797M. Still a rounding error.
and yet
Google sessions with an AI answer
78%
2,174M a day already see an AI Overview. The channel came to you.